Sunday, January 20, 2019
Vietnam Pest Analysis
Depends on your company. For a much accurate PEST analysis, its best to consider your companys structure, product, and dodge. Anyway, heres a very simple PEST analysis. Political Vietnam is a Single party Communist State. at that place is more likely to be higher regime control and less autonomy for the organization wanting to enter the Vietnamese market. However, on the good side, Vietnam is more likely to have relatively greater political stability. Would be advisable to form good relations with the local government and negotiate favorable terms with them.Economy Vietnam is a developing economy. gross domestic product per capita is USD2,942. 00. To cater for the largest demographic, it is best to use a price leadership strategy rather than rely on product differentiation. Sell a cheaper, and more basic product or service, rather than offer a aid quality or novelty product. Socio-Cultural For a foreign organization, there be bound to be language barriers (most obvious fact or). En accredited that the labels on the promotion is in Vietnamese if youre selling a product. Vietnam is also predominantly Buddhist (85% of the population).It is better to offer a product or service that prize the local values and culture, and is compatible. Technology Infrastructure (an important factor) in Vietnam is adequate. Road, and inveigh infrastructure is well-developed. Railways are linked to other countries such as China, Laos and Cambodia. There are also 17 civil airports operating in Vietnam and pipelines to transport liquids such as petroleum. There are of course, ports (Ha Long City). Not sure if this helps. It would be better if we knew more about your business.
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